Busan Brand Festa (부산브랜드페스타)

Busan Brand Festa is a large-scale consumer festival that highlights Busan, showcasing hidden gem brands from across the region and introducing them to both residents and visitors. This year’s event brings together over 190 leading local brands and well-known creators, offering a glimpse into the city’s diverse appeal.

In addition to local brand booths, the festival features a variety of programs, including a live drawing show by a popular webtoon artist and collaborative merchandise with well-known Busan-based food YouTubers. Visitors can also enjoy on-site cash coupon promotions and a range of events with prizes, creating a lively summer experience for friends and families alike.